Founders Anna de Lanoy Meijer & Nina Poot are inspired by their travels to far-flung places like Thailand, Bali, and India. They embrace the rich colours, intricate details and beautiful designs these nations are famous for. Thanks to their love of history, films, art and nature they have created cool, out-of-the-box designs.

But with great collections, come great responsibility. It is not always easy to provide customers with a structured approach to massive collections. Spring Season migrated Anna + Nina to Shopify, structured their product data and optimised their customer journeys, leading to a huge increase in revenue. These are only the first steps in a new digital world of oppertunties.